Power On Digital

11/13/2017

Predictions for 2018 Social Media? Here's a short list. What do you think?

What's coming next for Instagram? Here are our 2018 predictions.

11/10/2017

Have you heard!!

Snapchat is giving performance marketers a pixel, which is a key tool to make ads more trackable and targeted. The technology is how brands retarget ads.

11/05/2017

Facebook's new feature might help you plan your year-end trip more efficiently.

Facebook has announced a set of updates for their Dynamic Travel Ads option.

11/02/2017

How do you like your 🍔?

Bun, salad, patty, CHEESE, bun... WTF

10/27/2017

Spotted: Instagram Poll Stickers could be your new best friend!

Here are some ideas on how to use Instagram Stories polls in your digital marketing efforts.

10/25/2017

cus if you don't Instagram your vacation, did you really go?

Let's be honest: If you're not going to share vacation pictures on social media, what's the point of bringing your phone on the trip? A new location provides the perfect opportunity to skyrocket your following, and in this digital age, you'd be remis…

10/20/2017

Marketers should make use of Snapchat memories as a proof as the ROI of your work. Find out the many more reasons to use it and the tricks!

Snapchat Memories has changed the sharing experience for brands. You can save Snaps and Stories, repost old Snaps, and create new Stories from old Snaps.

10/15/2017

Be sure to Emoji it right!

Here are some key tips on using emojis in your social media marketing campaigns.

10/12/2017

Are you making full use of the carousel function on Instagram? Here's how:

Instagram's multi-image post option enables you to tell a broader brand story with your content - this infographic outlines some tips for multi-image updates.

10/11/2017

Gratitude is the lighthouse for the soul - scanning to shed light on what makes us truly happy so we can lift the gates to let it pass through to us. Let us shine our lights brightest in the darkest of nights. 💯

10/04/2017

I wanna glide down over Mulholland.
I wanna write her name in the sky.
I'm gonna free fall out into nothin'. Gonna leave this world for awhile.
And I'm free, free fallin'
Yea I'm free, free fallin'.
We're all out here just free fallin'. love you

09/30/2017

What is your brand's tipping point?

What drives people to make a purchase? Bryan Kramer looks at the psychology of selling in this post.

09/28/2017

Stay relevant on social. At all times.

09/27/2017

Don't forget about the little things in life 💕

09/24/2017

Are you incorporating AR in your marketing campaigns?

Ikea today kicks off the marketing campaign for its new augmented reality app, Ikea Place, to help customers with their interior design.

09/22/2017

Facebook's machine learning system can now detect what's fake.

Facebook is introducing new measures to detect and restrict the reach of static images posted as video and fake video play buttons.

09/16/2017

5 easy steps that you can easily miss out. Here's how to make your social goals stick.

09/14/2017

Better user experience leads to more time spent which leads to more...

Facebook's rolling out a new look for News Feed, which is pretty much like the old like, but a bit better.

09/10/2017

Notice how your Facebook memories from 2 years, 5 years, 10 years ago show up? Here's why they want you to share them.

Facebook is adding some new tools to their Memories reminders in order to prompt more sharing.

09/07/2017

Positive Facebook reactions are in the lead!

This new infographic provides an overview of Facebook reactions use - which is still well behind overall Likes, but is on the rise.

09/01/2017

Life is a Journey. Here's how millennials document their life journeys.

Instagram plays a significant role in the lives of Millennials and Gen-Z. As they learn about the world, discover their passions, connect with friends, and find more communities to tap into, they consistently rely on visual language and storytelling.

08/28/2017

Doing social postings is not enough, your customers need you to listen and respond. In fact, 72% of Twitter complainants expect a response within an hour.

Consumer expectations on social customer care are rising, and they're feeling more empowered than ever, according to this report.

08/26/2017

Do you trust ads?

We've heard time and time again that "consumers don't trust ads." But is this blanket statement telling the entire story?

08/22/2017

📌 Here's a few items you might want to take note of.

Are you making these common social media marketing mistakes?

08/18/2017

finally on Instagram! (just in case you haven't already followed them)

Has Apple arrived too late to the Instagram party? Definitely not, according to contributor Deborah Sweeney.

08/14/2017

Brands might want to consider hiring the younger generation to manage their Instagram accounts.

Teenagers often pave the way for trends to unfold and Instagram is no exception. With this guide you can apply teenaged intuition to your own strategy.

08/11/2017

Here are 3 reasons why social media marketing and email marketing should go hand in hand.

Here's are 3 ways to supercharge your email marketing efforts by leveraging the power of social media.

08/09/2017

Sell it like you mean it.

Millennials do not want your sales pitch. Give them experiences, social responsibility, personalization, and a relationship if you want loyal customers.

08/06/2017

Is that why Facebook and Instagram keep copying?

This article was originally published on Market Business News (MBN)

08/02/2017

We talk about engaging with our audience all the time. But how?

Melissa Chu is the author of this article, which originally published on Dumb Little Man You’re nodding along as the other person talks to you about someth

07/30/2017

Don't overlook the power on Facebook Groups. Here's how to do it right:

With more than a billion Facebook users engaging within groups every month, there's a big opportunity for marketers.

07/28/2017

Marry Instagram with email marketing and ta-da! we have the perfect couple!

Do you have a small business? Are you searching for new ways to grow and expand in your market? I know that everybody will say "yes" but the real question to ask is "Are you

07/20/2017

Competition means motivation. Aren't we all curious what's coming up next?

Instagram has added the ability to reply to Stories content with a photo or video.

07/16/2017

Twitter's blue badge might be more valuable than you think. 85% of consumers choose to buy from brands they trust.

Learning how to get verified on Twitter is a key step towards building a credible brand. This guide shows you how to boost your chances of being approved.

07/14/2017

We've talked about Twitter as the CS team for so long, but what's good CS? First, start with including your customer's name and your name and you're half way there.

When handled correctly, Twitter can revolutionize your brand's customer service. Here are a few tips for personalizing your tweets to customers.