MOTOR Trusted Automotive Data Since 1903.

As part of MOTOR’s commitment to empowering the automotive industry, MOTOR GPS—Guides, Publications, Webinars, Podcasts and Solutions—provides a comprehensive suite of resources designed to inform, inspire, and support professionals.

MOTOR is pleased to recognize BG BFX Brake Fluid Exchanger from BG Products, Inc. as a winner of the 2025 MOTOR Top 20 A...
09/29/2025

MOTOR is pleased to recognize BG BFX Brake Fluid Exchanger from BG Products, Inc. as a winner of the 2025 MOTOR Top 20 Awards. https://hubs.ly/Q03KxwNn0

Congratulations to Hot Shot's Secret for being recognized as a winner of the 2025 MOTOR Top 20 Awards for EDT in the Twi...
09/26/2025

Congratulations to Hot Shot's Secret for being recognized as a winner of the 2025 MOTOR Top 20 Awards for EDT in the Twin-Neck Measurable Bottle. https://hubs.ly/Q03KxlD80

Summer traditions are timeless, but vehicles are not. The return of colder weather brings its own set of challenges for ...
09/25/2025

Summer traditions are timeless, but vehicles are not. The return of colder weather brings its own set of challenges for both drivers and repair shops.

See how shifting conditions are reshaping the way the industry prepares:

The summer of 2025 will be remembered as the one where policies impacting climate and clean air policy for cars and trucks got skewered and grilled over high heat. They are now on the smoker for a while for a final finish, but what will they taste like when done? Allen Schaefer, Executive Director,....

Congratulations to Ship.Cars for being recognized as a winner of the 2025 MOTOR Top 20 Awards for their Fraud Detection ...
09/25/2025

Congratulations to Ship.Cars for being recognized as a winner of the 2025 MOTOR Top 20 Awards for their Fraud Detection Tool. https://hubs.ly/Q03Kxcth0

Victoria Repice is making waves in the automotive industry, showing what it means to lead with both vision and drive.Her...
09/24/2025

Victoria Repice is making waves in the automotive industry, showing what it means to lead with both vision and drive.

Her story with Solera highlights how innovation and determination go hand in hand.

Read more:

Solera’s Victoria Repice shares her path in product management, leadership in automotive, and commitment to amplifying women’s voices.

Not all batteries are created equal.See why enhanced flooded batteries (EFBs) have become the go-to replacement choice i...
09/24/2025

Not all batteries are created equal.

See why enhanced flooded batteries (EFBs) have become the go-to replacement choice in today’s aftermarket—and what that means for shops and drivers.

Read more:

EFBs deliver reliable power for start-stop and high-load vehicles, offering longer life, efficiency, and sustainability.

Happening tomorrow 🛠️Solving the Technician Shortage with insights from MOTOR, TechForce Foundation and WrenchWay.10 am ...
09/24/2025

Happening tomorrow 🛠️

Solving the Technician Shortage with insights from MOTOR, TechForce Foundation and WrenchWay.
10 am PT | 1 pm ET

Register now: https://hubs.ly/Q03KrW_G0

Join us in congratulating CNA National Warranty Corporation for being recognized as a winner of the 2025 MOTOR Top 20 Aw...
09/24/2025

Join us in congratulating CNA National Warranty Corporation for being recognized as a winner of the 2025 MOTOR Top 20 Awards for their Claims Submission Portal. https://hubs.ly/Q03JPq3S0

Another day, another win. 🙌When our tools work seamlessly behind the scenes, customers get what they need — fast.🔗 Learn...
09/23/2025

Another day, another win. 🙌

When our tools work seamlessly behind the scenes, customers get what they need — fast.

🔗 Learn how MOTOR can support your business: https://hubs.ly/Q03KrcvT0

Innovation that delivers real results. 🏆The 2025 MOTOR Top 20 Awards honor solutions making a true impact across the aut...
09/23/2025

Innovation that delivers real results. 🏆

The 2025 MOTOR Top 20 Awards honor solutions making a true impact across the automotive industry.

Learn more about this year’s winners:

Tools, technology and training aids recognized for transforming how auto professionals approach diagnostics, repair, management and service.

MOTOR is pleased to recognize the HawkEye® Elite X from Hunter Engineering Company Corporate as a winner of the 2025 MOT...
09/23/2025

MOTOR is pleased to recognize the HawkEye® Elite X from Hunter Engineering Company Corporate as a winner of the 2025 MOTOR Top 20 Awards. https://hubs.ly/Q03JPhX80

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Our Story

Founded in 1903 as a monthly newsletter, MOTOR has grown to become one of the world’s premiere suppliers of automotive data. MOTOR empowers businesses in an ever-changing industry by aggregating, standardizing and linking automotive data.

MOTOR provides the platform, data and insight trusted to keep every vehicle on the road, maximizing uptime and optimizing cost.

From the nation’s leading fleets to single-location repair shops, MOTOR builds close partnerships to match accurate, thorough and timely information with each client's needs.