MOTOR Trusted Automotive Data Since 1903.

As part of MOTOR’s commitment to empowering the automotive industry, MOTOR GPS—Guides, Publications, Webinars, Podcasts and Solutions—provides a comprehensive suite of resources designed to inform, inspire, and support professionals.

Did you know there are 273,000+ independent repair shops in the U.S., capturing nearly 70% of post-warranty service reve...
12/11/2025

Did you know there are 273,000+ independent repair shops in the U.S., capturing nearly 70% of post-warranty service revenue?

Competition is intense — and having quick, accurate access to OEM data can make all the difference.

Our webinar is happening today!
From Bay to Bottom Line: How OEM Data Is Transforming Service & Repair.

Learn how shops can boost efficiency, accuracy, and profitability.
Register here: https://hubs.ly/Q03XGZNd0

Our industry experts are diving into the trends shaping service and repair.Get practical guidance on using OEM data to e...
12/10/2025

Our industry experts are diving into the trends shaping service and repair.

Get practical guidance on using OEM data to elevate performance and improve customer outcomes.

Can't join live? Register to receive the recording: https://hubs.ly/Q03WsH360

There’s more to motorsports than what happens on the track. This study shows how the industry drives economic growth nat...
12/08/2025

There’s more to motorsports than what happens on the track. This study shows how the industry drives economic growth nationwide.

If you didn’t catch it earlier, here’s another chance to dive in.

Read more:

PRI’s Motorsports Economic Impact Study reveals racing supports 318,000 U.S. jobs and contributes $69 billion annually to the economy.

Quick solutions = more uptime. ⏱️That’s why customers choose MOTOR.🔗 Learn how MOTOR can help drive your business: https...
12/05/2025

Quick solutions = more uptime. ⏱️

That’s why customers choose MOTOR.

🔗 Learn how MOTOR can help drive your business: https://hubs.ly/Q03Wwhwl0

Repair complexity keeps rising, and service providers are feeling the pressure.This webinar breaks down the challenges f...
12/05/2025

Repair complexity keeps rising, and service providers are feeling the pressure.

This webinar breaks down the challenges facing the industry and how OEM data can help shops stay ahead.

Save your seat: https://hubs.ly/Q03WrDkj0

Composite refrigerants are becoming more common during MVAC retrofits. If you’re servicing late-model vehicles, this gui...
12/04/2025

Composite refrigerants are becoming more common during MVAC retrofits. If you’re servicing late-model vehicles, this guide breaks down what to watch for and how to work safely.

Read more:

Learn why new composite refrigerants matter, how they compare to R-134a and R-1234yf, retrofit steps, tools and EPA SNAP status.

Leadership in the automotive industry looks different when diverse voices are elevated.Ashley Kelm’s perspective highlig...
12/04/2025

Leadership in the automotive industry looks different when diverse voices are elevated.

Ashley Kelm’s perspective highlights how advocacy and collaboration open doors for more women in the field.

Revisit her insights and the impact they continue to make:

ISI President Ashley Kelm shares insights on leadership, diversity, and empowering more women to succeed in the automotive industry.

OEM data is changing how shops diagnose and complete repairs.Join our experts to learn how better information can improv...
12/03/2025

OEM data is changing how shops diagnose and complete repairs.

Join our experts to learn how better information can improve efficiency and support every stage of the repair process.

📅 Dec 11, 2025 at 1 PM ET

Register for the webinar: https://hubs.ly/Q03Wr8H00

Delivery expectations keep rising, but fleet strategies are shifting just as fast.Adaptive routes and flexible vehicle m...
12/02/2025

Delivery expectations keep rising, but fleet strategies are shifting just as fast.
Adaptive routes and flexible vehicle mixes are helping businesses stay ahead of these demands.
See how fleets are rethinking efficiency in the final mile.

Read the full story:

Build agile, right-sized fleets with AI routing, vehicle sharing and electrification to cut costs, handle demand spikes and reduce emissions.

The December issue of MOTOR Magazine is here.Get the latest stories on industry trends, technology and what shops need t...
12/01/2025

The December issue of MOTOR Magazine is here.

Get the latest stories on industry trends, technology and what shops need to watch in the months ahead.

Check it out: https://hubs.ly/Q03WkNKp0

Happy Thanksgiving! 🦃 Let’s take a moment to reflect on what we’re grateful for. Celebrate with  , love and cherished mo...
11/27/2025

Happy Thanksgiving! 🦃 Let’s take a moment to reflect on what we’re grateful for. Celebrate with , love and cherished moments shared with family, friends, and a delicious meal.

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Our Story

Founded in 1903 as a monthly newsletter, MOTOR has grown to become one of the world’s premiere suppliers of automotive data. MOTOR empowers businesses in an ever-changing industry by aggregating, standardizing and linking automotive data.

MOTOR provides the platform, data and insight trusted to keep every vehicle on the road, maximizing uptime and optimizing cost.

From the nation’s leading fleets to single-location repair shops, MOTOR builds close partnerships to match accurate, thorough and timely information with each client's needs.