Starcom USA

05/09/2024

Congratulations to Dr. Babs Faseesin, our SVP of Strategy, for being named as a Shortlisting Juror for the Creative Strategy Lions at the Cannes Lions International Festival of Creativity!

We look forward to Dr. Faseesin bringing his voice to the judging process and assessing the groundbreaking creativity that will set the creative benchmark for another year.

Learn more: canneslions.com/awards/jury

04/26/2024

Visa's GetP@id campaign has been named a Finalist at The Shorty Awards in the financial services category!

Congratulations to our Visa client and team on this well-deserved recognition.

Vote for GetP@id here: shortyawards.com/16th/get-paid

04/19/2024

Congratulations to our AB InBev and McDonald's clients and teams for winning medals at The Internationalist Awards for Innovation in Media!

GOLD: Starcom, Stella & The Bear (AB InBev) 🥇

GOLD: Starcom, Grimace's Birthday Gets Out of Hand (McDonald’s) 🥇

SILVER: Starcom, Redefining Love (McDonald’s) 🥈

Full list of winners ➡️ https://www.internationalist-awards.com/mediasolutions/index.html

04/12/2024

Congratulations to our McDonald's client and team for winning the Social Media category at MediaPost's Planning & Buying Awards for its 'Grimace's Birthday Gets Out of Hand' campaign!

See the full list of winners: https://www.mediapost.com/creativemediaawards/winners/

04/11/2024

Gordon Bach, SVP, Culturally Inclusive Media, will be participating in an Adweek webinar on April 25 at 1pm ET titled, 'Make a Measurable DEI Impact Through YouTube Ads.'

Register here: https://www.adweek.com/webinars/make-a-measurable-dei-impact-through-youtube-ads

04/10/2024

Willie Jackson, EVP Director, Solutions Architect, will be serving as a juror for the Creative Data Lions at Cannes Lions International Festival of Creativity

We are honored that Willie will be part of the jury that will set the creative benchmark in our industry for another year.

Congratulations, Willie!

See the full list of jurors here: canneslions.com/awards/jury

04/08/2024

Measurement is becoming a bigger factor in the upfronts as networks’ authenticated ad space matches up with retailers’ verified buyers.

04/05/2024

Starcom US has been ranked #3 in the WARC Effective 100! This award recognizes our agency's creativity and commitment to producing results for our clients.

Congratulations to our teams on this well-deserved recognition!

04/04/2024

Our very own Kim Einan, Global Chief Strategy Officer, joined Ben Fanning on the Lead the Team podcast to discuss leadership, the transformative moment where she realized the secret to job satisfaction and more.

Listen here ➡️ https://open.spotify.com/episode/582s6ikLJAYuNm3yBVcTwZ

03/27/2024

03/14/2024

12/11/2023

Congratulations to our McDonald's and Kraft Heinz teams and clients for winning four awards at The Festival of Media awards last week!

McDonald’s - Adult Happy Meal - Best Communications Strategy – GOLD WINNER

McDonald’s - Redefining Love - Best Campaign for a Holiday or Celebration - HIGHLY COMMENDED

Kraft Heinz - Lunchabuild This! - Best Use of Out of Home – HIGHLY COMMENDED

Kraft Heinz - Lunchabuild This! - Best Distribution and Amp. of Content - HIGHLY COMMENDED

Read more 👉 https://festivalofmedia.com/fomna/festival-of-media-north-america-2023-winners/

12/06/2023

11/07/2023

The List’s second “Modern CMO Playbook” article tackles how marketers can make a creative impact on the culture while still achieving business results.

10/31/2023

10/27/2023

Congratulations to our McDonald's, Kraft Heinz Company and Puig teams on making the The Festival of Media North America Shortlist!

- McDonald’s - Redefining Love - Best Distribution and Amplification of Content
- McDonald’s - Redefining Love - Best Campaign for a Holiday or Celebration
- McDonald’s - Adult Happy Meal - Best Communications Strategy
- Kraft Heinz - Tip for Heinz - The Creative Use of Media Award
- Kraft Heinz - Lunchabuild This! - Best Use of Out of Home
- Kraft Heinz - Lunchabuild This! - Best Distribution and Amplification of Content
- Puig - Re-Programming Programmatic for Diversity - Best Use of Data Award

See the full shortlist here: https://festivalofmedia.com/fomna/festival-of-media-north-america-2023-shortlist/

10/26/2023

Join us on Thursday, November 2 at Adweek’s Retail Media Summit!

Lee Dunbar, SVP, Head of Retail Media will be diving into the world of retail media and discussing the solutions that can be harnessed to drive exceptional brand outcomes.

Details can be found below.

10/06/2023

In recent years, DEIB (Diversity, Equity, Inclusion and Belonging) went from an afterthought to an absolute priority in the workplace for the majority of corporate America.

09/28/2023

Today is a day over 25 years in the making.

Over that time, Starcom has become a global communications planning and media powerhouse. We are an agency still grounded in our founding principle that understanding people is at the center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward.

Our goal was to build a distinct brand for this moment in our industry – strengthened by the power of our Starcom heritage as well as the global scale and capability of Publicis Media and Publicis Groupe.

Congratulations to our global team for turning this vision into reality. We look forward to taking this journey with our people, clients and partners.