Invision Magazine

Invision Magazine INVISION Magazine helps eyecare professionals build their business by selling more, serving better and having more fun on the job.

Brightly written, gorgeously packaged and stuffed full of business intelligence and ideas that inspire action, INVISION is the magazine American ECPs have been waiting for. ECPs: Get a free one-year subscription at http://invisionmag.com/subscribe. Advertisers: Contact us at [email protected]

07/07/2025

From measuring PD, to converting a Rx for glasses into one for contact lenses, to improving in-office efficiencies, mobile apps have got ECPs covered.

07/07/2025

Men represent a growing opportunity for revenue through tailored eyewear and specialty services.

07/07/2025

Read our interview with Tarrence Lackran, founder of the EYECONS Agency and EYECON Show.

07/07/2025

No one seems to want to work anymore! And these practice owners feel that if they’re ‘too hard’ on employees, they will just quit.

07/04/2025
07/04/2025

Read our interview with eyewear designer Selin Olmsted, founder of Brooklyn-based Selin Olmsted Studio.

07/04/2025

Pioneering South African-born OD Fiona Kolia’s practice has transformed eyecare in the region.

07/04/2025

From lenses that sharpen our visual world to smart frames that connect us to AI and stream the soundtracks of our lives without screens or wires, this eyewear merges functionality, fashion, and futuristic flair.

07/03/2025

These optical business owners stand out by only selling what they love.

07/03/2025

Chunky acetates aren’t going anywhere just yet.

07/03/2025

Create a multiple pair culture to unlock better vision solutions

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